To Raise the Status of anybody/anything from the Creation to the Status of Allah
To Lower the Status of Allah to anybody/anything in the Creation.
A person who does this is called Mushrik.
Unfortunately Majority of Muslims are doing shirk by following the man made words called the Hadiths.
For carnal person Allah will never be sufficient, as such person will always want to add some “tangible” entity to Allah, to feel “secure”. Because for him only material, tangible things are real, he can not operate in the dimension of invisible, non-material.
Therefore he will always end up by creating some kind of idols – either in the form of images/statues, or in the form of books, religious texts, or other mortal “verifiable” individuals.